AI in Wealth Management
Morgan Stanley Wealth Management
Product LaunchMorgan Stanley Wealth Management·June 25, 2024

Morgan Stanley Launches AI @ Morgan Stanley Debrief, an OpenAI-Powered Meeting Notetaker for FAs

98%
Financial Advisor teams that have adopted the AI @ Morgan Stanley Assistant
Key figure from this development

AI Summary

  • Morgan Stanley Wealth Management has launched AI @ Morgan Stanley Debrief, an OpenAI-powered tool that, with client consent, generates meeting notes, surfaces action items, and drafts follow-up emails for Financial Advisors.
  • After a meeting, the tool summarizes key discussion points, creates a draft email for the advisor to review and send, and saves a note directly into Salesforce.
  • The launch follows Morgan Stanley's strategic partnership with OpenAI announced in March 2023 and the full rollout of the AI @ Morgan Stanley Assistant in September 2023.
  • To date, 98% of Financial Advisor teams have adopted the Assistant.
  • Morgan Stanley's Head of Firmwide AI, Jeff McMillan, described the long-term vision as an AI interaction layer sitting between colleagues and applications such as CRMs, order entry, reporting tools, and risk analysis.
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